Institute of Professional and Entrepreneurial Studies
Timeline
3 DAYS
Tools Used
WORDPRESS, FIGMA
Service Offered
Website Design and Development
The Institute of Professional and Entrepreneurial Studies (IPES) is a vocational and technical school located in Accra, Ghana. IPES offers a comprehensive range of courses designed to equip students with practical skills and industry-specific knowledge. Their programs include Construction Management, Plumbing, Carpentry & Wood-Works, and Electricals, among others. By providing hands-on training and focusing on real-world applications, IPES prepares students for successful careers in their chosen fields.
CETECH has been operating for over 20 years, primarily through local offline sales. Seeking to expand their market reach without immediately opening new branches, they began building their online presence and e-commerce platform, which has gone through multiple improvements. CETECH wanted a landing page that would leave a strong impression on viewers, making them feel as though they were in the store, experiencing its vibrant and professional atmosphere, while also serving as a hub to redirect clients to their various features.
Challenges I Faced
Tight Deadline: The project had to be completed within 2 days to meet CETECH’s marketing timelines. This left little room for extensive ideation or planning.
Limited Budget: CETECH had a strict budget, requiring me to focus on simplicity while still delivering a high-quality design.
Pressure: The combination of a short timeframe and limited resources meant I had to work under intense pressure to meet expectations.
Reflection
I’m extremely pleased with the outcome of this project. Even weeks after its completion, I still revisit the website to admire the work.
This project pushed me to improve my ability to work under pressure, communicate effectively with collaborators, and prioritize tasks to meet deadlines.
It also gave me the chance to experiment with and implement design styles that are not commonly used. This was a valuable learning experience, helping me grow both creatively and professionally.